It looks like Sony are gearing up for a good launch come March 23rd here in Europe. It's been confirmed that first party titles will be priced at £39.99 (€59.99) - which is quite competitive considering that most first party Xbox 360 titles are priced at £44.99. We can probably expect Microsoft to lower their first party title prices soon then! Sony have also confirmed that downloadable games from the PLAYSTATION Network will be priced between €2.99 and €9.99, possibly for an introductory period. With downloadable games like Tekken 5: Dark Resurrection, Sony are hoping that consumers won't overlook the downloadable titles come launch. Premium content such as downloadable maps for MotorStorm or new tracks for SingStar will start from as little as €0.99 - which is about 65p - so even people from Yorkshire will be able to afford items from the Sony store! The PLAYSTATION Network is free to play on, free to browse, with nice prices for all the content that requires paying for - factoring in first and third party titles, as well as downloadable games, Sony expects to have more than 30 games for launch.

But that's not the best part, apparently. Log on to the network on launch, and you'll be able to download a playable demo of Gran Turismo HD Concept in it's full 1080p glory. The demo is free, and appears to be quite large too - even though there is only one track to race around, completing the track under a certain time will give you access to a new car to race; and there are nine further cars in the demo to unlock and race. Although the demo will probably take a while to download, it is completely free, and comes as a nice welcome bonus for those rich enough to pick up a PS3 next month! I've got my lotto ticket. Have you got yours?